So earlier on in the year I did a presentation at iFest Sydney about how to turn a passion for making games into a profession. It covers my journey from a student to a developer who makes a living off flash games.
I hope it has some useful perspectives you can take away if you’re looking to get started making money off flash games. If you have any questions just leave a comment!

This is what I’ve done so far, it got me thinking about all the things I haven’t done yet




What is a guy who hasn’t done any of these things doing presenting to people aspiring to do these things?
I’ve got a long way to go.But I am doing what I love. It’s my job to make games – I don’t have a job on the side, I don’t work for someone else.
And so far, its payed for my university education on the same subject.




Everyone and their mom’s has the greatest game idea
Hard Lesson: Having the best ideas doesn’t make you a talented game designer
Skill: Turning that idea into an experience – it has to be learned.
You won’t get it right the first time. Or the second.
Best way to learn is to practice, the same way an artist or musician has to.

Minimalism if perfect for indies, especially when your starting out – cuts down time, makes up for lack of artistic talent.
Make a kick assed half, not a half assed whole

As an indie it is almost impossible to predict what will make money.
Your best bet is to make something that you’re passionate about. Something that you want to play. That passion will seep into every aspect of your game and chances are it will excite people as much as it has excited you.

As an indie, you’re the only one who will ever see your code. Programatic Perfection is masturbation as long as it works it doesn’t need to look good. Don’t ever rewrite. Ever.
You’re a game designer, not a programmer, concentrate on where your skills are needed the most. The places that people will actually experience.

Never program anything that has been done before. And almost everything has been done before and done better.

There is no reason that your next spare hour shouldn’t be spent making an game. After those 5 slides, you have everything it takes to be churning out your own games. Go!




Use FlashGameLicense.com to sell your flash games with ease!

Since this time I’ve also made:
Mr Runner 2: $19000
Mr Runner 1: $2500





Great set of resources: http://www.pixelprospector.com/indie-resources/

Recognition and respect: the successes of your previous works are presumed in your latest games. People come to respect your brand and the games that you make. It’s almost guaranteed that Mojang’s new game, Scrolls, will take off purely because of the respect generated for the studio by minecraft.
Often you’ll find that your games cross promote themselves. When Chaos Invaders was featured on Rock Paper Shotgun they mentioned Mr Runner 2, and I had a surge of beta testers. Often sites will refer to BitBattalion as “creators of Chaos Invaders and Gnop”. This type of validation works wonders for generating interest and also getting published at all. My latest game “Pathos” wasn’t well received by indiegames.com, but published simply because of BitBattalion’s previous relationship with them.
Your online presence will do work for you. If a sponsor comes across one of your games through your site or an article, they’ll often inquire about secondary sponsorships. All you have to do is negotiate the right price. Almost a quarter of my total income has happened through this alone.
Last but not least, I’ve received multiple of contract offers through my online presence, 2 of which I’m currently working on – there are a great deal of enthusiastic startups and companies that are actively looking for great game developers to work with. Your online presence is your key to their hearts and their wallets.




Contract work pays really well. And once you have built up a successful brand, you’ll have more contract offers than you have time for.
But just because you’re doing contract work doesn’t mean you have to do the worst contract work imaginable. There is a wide variety of contract work available, and if you’ve built up an awesome brand you’ll have the liberty of choosing.



Thanks Guys! Hope you could take something useful away from that!











Great entry with great advice. My girlfriend is thinking of getting into this and I’m strongly encouraging her. Personally I don’t have the skills and am just working on my flash game review blog and eventually perhaps a portal. Either way your post was very informative, thanks!
Awesome presentation. Couldn’t agree more with the slides there, definitely accurate to how it all goes down. I also enjoyed the humor tossed in there, much needed for a presentation that long.
Thanks
It was kinda tough getting across everything without speaking as well, but it’ll do.
Glad you like the jokes, man they are nerdy haha
Oh and FlashMush, if your girlfriend ever needs any help just tell her to shoot me an email!
Great post, very useful info and links, Thanks!
Nice presentation, though 99designs is evil. Who knows, down the line they could add a Flash game section, and devalue that market too. “Design Contests” is bad for the industry, and that extends to making games too. Sorry to rant, I enjoyed this post.
Great post, enjoyed it!
@Jim – It’s true! I agree completely – it’s certainly ethically questionable and having negative consequences for the industry.
But it has also opened up opportunities to people who wouldn’t otherwise be able to afford / know where to find a designer. Like people wanting to make flash games for the first time
Nice 1 – thanks you very much.
Thanks for this post! It’s pretty motivational. I’m just starting out making games in Python, but I’m planning on moving on to Flash and iOS development after a few games. Good luck with your work!
No worries! Hope you make some awesome games! I’m just looking into iOS dev now, let me know how you’re adventure into it goes.
Thank you, C.O.
Great presentation.
You make me want to make flash games.